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Best Practices in Coach-to-Athlete Communication

FinalForms Media

Time: 2:00

John Madden, the late Hall of Fame NFL coach and iconic broadcaster was not only one of the most influential coaches in NFL history, he was one of the best at connecting and communicating with his players. “Communication between a coach and his players was being able to say good things, bad things, and average things. Conversely, it’s being able to listen to good, bad, and average things … I tried to talk to each player. Sometimes it was merely a quick “How ya’ doin’?” Sometimes it was a conversation. But by talking to them every day, they didn’t feel like something was up when I would stop to talk to them” (Madden).

Like Madden’s experience throughout his time coaching, navigating the complexities of coach-to-athlete communication requires more than just conveying information—it involves fostering trust, empathy, and constructive feedback. Sports psychologists unanimously agree that the coach–athlete relationship is a crucial predictor of successful coaching. As a coach, your role is pivotal in shaping this environment by prioritizing these elements. Here’s how you can effectively integrate these principles into your coaching:

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Enhancing School-to-Parent Communication: A Blueprint for Success

Clay Burnett

Time: 3:00

In our world of education, effective communication between schools and parents is not just a formality—it forms the partnership that shapes a child’s learning journey. Just as coaches and athletes thrive on trust and clear feedback, so too do schools and families. Navigating this dynamic requires empathy, clarity, and a commitment to mutual understanding.

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13-Point Checklist: AD Readiness for Next Season

Clay Burnett

As an athletic director, your list of demands, responsibilities, and requirements is exhausting. This summer must hire coaches, clear athletes, inform parents, and prepare venues... and those are just a few to-do's on your list.

The time commitment and communication requirements are daunting, but every year you do it. And, education-based athletics will continue to thrive based on the herculean efforts of people like you.

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Text Messaging on FinalForms is LIVE! Activate "CampusCommand" Today

FinalForms Media

Time: 4:00

We are thrilled to announce a major enhancement to your FinalForms experience - the introduction of our new Text Communication feature!

"CampusCommand" exemplifies our commitment to continually improve and streamline your communication within FinalForms, we have developed this text-based communication tool to make communication between administrators, coaches, students, and parents more safe, seamless, and effective.

The best news is, the archive includes all emails (yes, from the past too!), texts, and (soon-to-be) push notifications. 

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Coach Forms: Your Legal, Administrative, and Organizational Advantage

FinalForms Media

Time: 3:00

Your season is going well. Your coaches are fired up about the postseason. This is surely going to be a banner year for your athletic program. But wait… what if… a coach has a medical incident, a parent questions staff conduct, or the state inquires about your compliance with a recent regulation? 

  • Do you have forms in place that distribute medical information to the right hands at the right time?
  • Do you have a time-stamped paper trail of staff signatures on key departmental documents?
  • Do you have proof-positive compliance with state regulations?

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